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Monday, December 12, 2011

Thanks to Rich Rosmando, We pass along this tidbit of powerful information to are Creative Partners .

Saturday, December 10, 2011

A PENNY FOR YOUR THOUGHTS


PURDUE UNIVERSITY STUDY
    According to a study at Purdue University, the average American visits their refrigerator 22 times a day.That figures out to 8,030 times a year! It also means magnets attached to the refrigerator are still one of the most inexpensive ways for businesses to gain exposure to their customers and prospects. Each magnet showcases their basic business message: Name, Service or Product, Location and Phone Number (who, what, where message of every sign and business card).
    A medium stock shape magnet in the Best Buys 2011 catalog, at 500 piece quantity is $0.35 each. This calculates out to 1.6 cents per contact based on 22 times per day. However, take into consideration the entire year with 8,030 exposures and each exposure costs just a tiny fraction of a penny!