Why Promotional Products?
You hear a lot about the economy these days. How businesses, government agencies, and yes even non-profit organizations are doing cut backs, on there spending. They try to find more cost effective ways to fit within their budget. While at the same time trying to reproduce the same results or better. It cost 6 to5 times more to get a new customer as it does to keep one that already have. In a study conducted by the Advertising Specialties Institute called the Power of Promotional Products resulted in the following statistics.
84% of end-users can name the advertisers on the items they receive
62% have done business with the advertiser AFTER receiving the item
End-users keep products for 7 months
The average cost-per-impression of a promotional product = $0.004
The CPI for advertising specialties beats all forms of media (except billboards).
Why promotional products? To put it plain, simple, and to the point because not only are they cost effective they produce results for your bottom line. That is what's important right?
For questions or comments email us salesmcprosad@gmail.com
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